Advertising & Websites

Down the memory lane, looking at the dusty hidden box in the middle of the attic. But I am still proud of these French ads and projects that shape the designer I am today. It taught me the power of strong concepts, simple ideas, and clever payoffs. My eyes and brain were trained to compose with fonts, images, to see, and to play as well with white space and grid rhythm.

“Joel is an accomplished designer with talents that go beyond the Mac. In the many years we’ve worked together for mutual clients, Joel has brought strategic thinking to creative challenges, created original illustrations, shot photography and edited video content. He is a true creative spirit and practitioner, and an all-around wonderful human being.”

– Tammy Haughey, Brand Strategy & Management at MeringCarson

John Dewar’s is “the Scotch man”
 
“Scottish Thistle”, John Dewar’s is not stingy when it is time to serve you a glass, but do not expect any flower. (French idiom: To not expect any favor)
 
The bravehearts’ tavern; would you be invited?

The opening ceremony of the 17th winter Olympic games – Today in Evian water, there is some bubbles – Evian, the official sponsor of the French Olympic team.

 

French Medals in ice skating – Champagne – Evian, the official sponsor of the French Olympic team.

 

The opening ceremony of the 17th winter Olympic games – Today, we will not only break temperature records – Evian, the official sponsor of the French Olympic team.