Acorelle USA


acorelle USA the power of nature
Acorelle is the leader in organic perfumes in France. A marketing director, a PR firm and a few brick & mortar partners were their only presence in the US two years ago. With a limited budget, they hired me to increase their online presence in the US market. With an initial 30k investment, our goals were to design and build a simple e-commerce platform, keeping in mind our bigger goals if this step was successful. Using a fulfillment company in Michigan, we completed the first stage, launching a Woo-commerce website. With an additional budget, we are now investing in online marketing and PPC campaigns to increase awareness, traffic, and sales.

“In just a few months, Joel was able to deliver a beautiful website that was perfectly fitting our expectations (and beyond!). The way he works is very structured, with the ability to listen and quickly understand the needs. Not only is he a very talented designer, he is also an incredible project manager…”

 
• Lucie Herlin, International Export Director – Acorelle

PRODUCTS. E-commerce, Online Marketing – MY ROLE. Information Architecture, User Experience, Wireframing, Product Design, Prototyping, Production (Management/Fulfillment)

 
 
acorelle USA the power of nature e-commerce website

 

– Information Architecture, User flow & Wireframing

 
acorelle USA the power of nature wireframes

 

– Branding & E-commerce Website Design (WooCommerce)

 
acorelle USA the power of nature wireframes

 

– PPC Campaign, Online & Email Marketing

 
acorelle USA the power of nature ppc campaign online marketing

 
 
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