Branding for babystep.tv

I have started to work in the Children’s industry by designing VoilaMontessori’s branding a few years ago, an interesting business reinventing the user experience of children in their own home. This collaboration led to meet babystep.tv who were looking for help to improve their overall branding. It started as a casual discussion a few months ago and even if the project seemed really interesting at the time, I did not have the resources to jump on the task. But when a few team members flew to San Diego from Moscow, we met and I felt I could not ignore the trust and the appreciation this group was showing to my work. As usual, what is challenging at start becomes quickly fun. Through the process, I did not only deliver a logo, but a complete vision and some assets which will influence the visual representation of the company. Now, my coming tasks are a brand guidelines for their team around the globe, a responsive website and a mobile app for smartphones and more… Stay tuned.